Team MotoNovo

MotoNovo Finance proudly walked in the Pride Cymru Parade, supporting the LGBT+ community in Wales.  On Saturday 25th August a team of MotoNovians and their friends and family took to the streets of Cardiff to join what was hailed the longest and most extravagant parade yet.

All glittered up and wearing the pride colours the team joined the crowd of over 10,000 people to parade along the mile-long route celebrating the true diversity and equality across Wales.  

Embracing diversity, celebrating individual qualities and encouraging everyone to be themselves; #DareToBeDifferent are just some of the shared values at MotoNovo, which is why it was really important to support the #ProudToBeMe campaign and encourage people to stand out from the crowd.

Luke & Sam

Sam, an Engagement Specialist at MotoNovo said: “It meant a lot to me to know that I work with people who support my right to be me. I am usually very shy, but the parade gave me the confidence to walk round my home town covered in glitter and sparkles without shame, and it was a really great feeling.  I absolutely loved it.”


“I decided to walk in Pride this year because I believe everyone has the right to be themselves and be free to love without judgement or prejudice.  I was honoured to be part of such an uplifting and positive event!” Katie, Senior Recruitment Officer.


“Everybody's journey is individual. Since I was born as a gay male in Korea, my sexuality has always been the battle in my life, but now I have embraced who I am and am honest to the people I care about.  I am so lucky to work for MotoNovo, a company which actively supports LGBT+ employees. I wanted to join the parade to celebrate how proud I am to be me and to promote how brilliant my work community is.” DC, Senior Graphic Designer.


Tracey, MotoNovo’s Recruitment Team Leader added: “The parade was important to me because I believe everyone deserves to live their life how they choose and we should embrace people’s differences. I thought the parade was extremely inspiring and a wonderful experience.  I will definitely be going back next year.”

The team had a great time celebrating at this year’s Pride Cymru, and there were smiles all round. 

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